For the third consecutive year, Sherwin-Williams took the top spot, as its brand value was stable compared to last year during slow home sales, high inflation rates, and a slowdown in the European market.
Report Findings
The Brand Finance Paints 10 2024 analyzed companies in the categories of most valuable paint brands, fastest-growing paint brands, strongest paints brand, and highest “Sustainability Perceptions Score.”
According to the report, the top 10 most valuable paint brands of 2024 are:
In addition to brand value, Brand Finance also determines the relative strength of brands through a balanced scorecard of metrics evaluating marketing investment, stakeholder equity and business performance. The assessment is reportedly compliant with ISO 20671 and incorporates original market research data from over 100,000 respondents in 38 countries and across 31 sectors.
Represented by a “Sustainability Perceptions Score,” the company assesses how sustainable specific brands are perceived to be and calculates a value for each brand. The 2024 Sustainability Perceptions Index reportedly found that, in the paints sector, Sherwin-Williams has the highest Sustainability Perceptions Value of $625 million.
https://brandirectory.com/rankings/paints/table
Sherwin-Williams on a roll as world’s most valuable paints brand for 3rd consecutive year